How to be an independent artist
Hello, I am Rotondwa Muofhe Manavhela more formally know as just Muofhe Manavhela. I am a practicing artist based in Johannesburg, South Africa and have been for the past five years. With all humility possible, I consider myself to be successful (and still in pursuit of it) in my career.
The first five years of my career have not been easy. Lots of mistakes, lots of tears, lots of lessons. I always say that every lesson I have learnt about art, I have learnt through making a mistake. And while I embrace this, I honestly do not want the same for you, because at the end of it, these mistakes are little heartaches for someone who just loves what they do.
So, I have taken the time and intent to develop this course, as part of a bigger thing I am developing (The Dealer) and I want you to just note one thing: this is for artists, by an artist.
This course goes through full on vulnerability, from me, of all my experiences and mistakes to guide you through the establishing of your career. I have also employed a few friends and colleagues along the way to give the best expertise on some of these topics, so this course is intentionally curated. By the end of it, you should be ready to make your first sale and build momentum.aau
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Your (new) friends and family
Never forget that your biggest supporters are already people you know, this is how you maintain these relationships.
Never forget that your biggest supporters are already people you know, this is how you maintain these relationships.
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Art collectors
Art collectors sustain the art economy, here is how to sustain your relationship with them.
Art collectors sustain the art economy, here is how to sustain your relationship with them.
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Galleries
Your gallery experience does not have to be daunting, here is how to approach this relationship.
Your gallery experience does not have to be daunting, here is how to approach this relationship.
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Where to get material
Everyone uses different materials from their own specific shops, here are some options for you.
Everyone uses different materials from their own specific shops, here are some options for you.
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Where to get work framed
Framing work is a subjective experience but it is always good to know a guy, or girl.
Framing work is a subjective experience but it is always good to know a guy, or girl.
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Some industry trades to ensure your work lasts longer.
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How to package your work
Packaging your work properly is the most important part of sending your work out.
Packaging your work properly is the most important part of sending your work out.
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Finding the right courier
Couriers are specific to your artwork and their destination, here are some trade secrets to note.
Couriers are specific to your artwork and their destination, here are some trade secrets to note.
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Collector relationships and communities
The thing that will sustain you the most are the relationships you develop with your community.
The thing that will sustain you the most are the relationships you develop with your community.
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It is part of every great process, you have to embrace the journey.
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Learn to say no
You have to be able to stand your ground when it is required to do so and you need to be able to say no when your gut tells you.
You have to be able to stand your ground when it is required to do so and you need to be able to say no when your gut tells you.
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FAQs
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It all begins with an idea. Maybe you want to launch a business. Maybe you want to turn a hobby into something more. Or maybe you have a creative project to share with the world. Whatever it is, the way you tell your story online can make all the difference.
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It all begins with an idea. Maybe you want to launch a business. Maybe you want to turn a hobby into something more. Or maybe you have a creative project to share with the world. Whatever it is, the way you tell your story online can make all the difference.
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It all begins with an idea. Maybe you want to launch a business. Maybe you want to turn a hobby into something more. Or maybe you have a creative project to share with the world. Whatever it is, the way you tell your story online can make all the difference.
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It all begins with an idea. Maybe you want to launch a business. Maybe you want to turn a hobby into something more. Or maybe you have a creative project to share with the world. Whatever it is, the way you tell your story online can make all the difference.
